You may have heard of the best online e-commerce platforms such as Spotify, Magento, BigCommerce, and others.
Today, I am going to highlight the state of this industry and how it is faring when it comes to online businesses.
What is an E-Commerce Platform?
Tackling the state of E-commerce platforms will not be complete without actually defining it in the first place.
Well, an e-commerce platform is where you can build a website from scratch and that you can add different functionalities that will turn an ordinary website into an online store.
You can either use a cloud-based solution, a website builder with a drag-and-drop interface, or a module or a plugin that you can use on your browser to add e-commerce functionalities.
There are a number of e-commerce platforms out there that use different hosting environments. One is the SaaS e-commerce platforms that make use of a cloud environment as its preferred medium.
For those of you who do not know, Software as a Service is a business model where you do not actually own the platform, but you can just rent it if you want to have an online store.
You might think that that is a major disadvantage, but it actually depends who you’re talking to. If you are talking to large enterprises, then that could definitely be a downside. However, for smaller businesses, this can actually save them a lot of money.
Another platform that needs to be mentioned is the Headless Commerce Platform. This is just another version of the CaaS e-commerce platform where the shopping cart functionality, one of the main things that are included in online stores, is decoupled from the CMS.
One primary example of headless commerce platforms is a browser plugin that can integrate different e-commerce functions into an already existing website. An example of this is WooCommerce because it is basically a browser plugin that extends the features of a WordPress website.
Benefits of a Self-Hosted Service and Cloud-based Service
At the end of the day, an online store is basically just a website. And, if you know how websites work, they would need a proper hosting service for people to be able to access it online.
That being said, there are two different ways online businesses can be hosted. It’s either the business owner hosts their own websites or they use a cloud service solution.
In self-hosting e-commerce websites, this is where the business owner would have to find their own hosting provider and will manage everything on their own. This is good for businesses who want complete and granular control of their ventures. The downside is that you will have to spend additional resources and manpower to pull this off the right way.
In cloud-hosted e-commerce platforms, when you sign up to the service, your website will automatically be hosted in one of their hosting services (which is, as you can guess, is hosted by a cloud-based solution).
The beauty of cloud-based e-commerce platforms is the fact that you can enjoy amazing server uptime and it can handle huge loads of traffic.